Leverage Meets Patience as BTC Builds Toward a Breakout

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As Asia opens the Wednesday trading day, bitcoin is changing hands above $105.5K, a slight correction from $107K, where it sat during the U.S. business day. Despite the geopolitical upheaval of the last few weeks – with the U.S. strike on Iran, an event that surprised both geopolitical scholars and Polymarket bettors – BTC has […]

Crypto Ad-Tech Shop Builds ‘Retargeting’ Service to Reel in Likely Customers

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Web2 marketers have long had tricks to track down and “acquire” (in ad speak) likely customers. But Web3? Not so much, says ad-tech exec Asaf Nadler. His company Addressable, is out with a new service that Nadler, the chief operating officer, claims will improve the efficacy of Web3 marketing — from the perspective of salespeople, […]